The months of February and March have been an eventful period for Heat and Fury, paving the way for some very exciting changes coming up throughout the year and we’re pleased to finally share some of them with you.
We can now reveal our plans to move to a new headquarters, set against the backdrop of rolling hills and mature woodland in a beautiful Somerset village.
With the wheels in motion for the new HQ we’d like to take the opportunity to celebrate the Somerset countryside and show our customers the grand, historic and unusual places behind the names of your favourite Heat and Fury bags each month in a new feature campaign. We can already reveal that during our research we have discovered a local legend of a dragon terrorising the Mendip Hills, Roman treasure buried within a hidden fort, and the location which inspired a popular children’s rhyme.
After a very successful show at NY Now at the start of February, the orders are beginning to ship from the factory and since returning to the UK we’ve been tracking our sales trends and global customer base. We hope that closely following these trends will allow us to better understand how we can offer more of the bags you love, so keep an eye on our social media pages to find out more about the most popular styles and colours this season, as chosen by our customers.
Whilst in New York we unveiled a preview of one of our new bags and took some early orders. We are currently in the process of arranging our next photoshoot so if you haven’t done so already, please follow us on social media to see our latest photos and receive notifications of new products and exciting offers.
In the mean time we would like to wish everyone a Happy Spring Break and hope you are looking forward to some warmer brighter weather as much as we are here in Somerset having survived Storm Emma, the Beast from the East and all the other unusual weather events we’ve been hit by.
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